KYRIBA -
MAKE WAVES

KYIRIBA – Brand transformation with sensory storytelling. How to create a memorable brand film for untypical media.

Built for choice and control, Kyriba empowers to orchestrate liquidity across rails, banks, providers, and currencies. To Promote the Brand in a very special use case – during intercontinental flight, we created a visually strong and message first brand film.

Business and First Class Travelers can watch the film as movie pre-rolls on British Airways and United Airlines flights. A single narrative experience that visualizes how Kyriba orchestrates money movement across any rail securely, without lock-in. We are using sensory storytelling (texture, light, motion, sound), minimal copy, zero UI or talking heads, and distinctive brand codes (Kyriba neon yellow and magenta) that can double as key visuals not just on screen but also on Out of Home activations in the UK and US.

CLIENT: KYRIBA
AGENCY: M/KE JOHN O//O
MY ROLE: Creative Director
YEAR: 2025