It was a pleasure to give an interview to the FAZ (Frankfurter Allgemeine Zeitung) about Culture Driven Creativity and Storytelling in times of upheaval and the attitude of brands in crisis. Talking about Passion Pionts and socially relevant topics / communication and how to create Narrative Brand Experiences.

Link to FAZ (Frankfurter Allgemeine Zeitung):

Thanks to Julia Hoscislawski (FAZ) for the Interview and Deloitte Deutschland, Deloitte Digital Germany and ACNE for the Insights and for making this happen. #culturedrivencreativity #passionpoint #narrativeexperiences #deloitte #deloittedigital #acne #deloitteconsulting